The MarSell name represents the ideal integration and alignment flow of marketing and selling.
You market then you sell – MarSell.
A MarSell Ethos: Strong Marketing Results in Successful Selling.
At MarSell Services we believe that:
As we have all experienced, there has been a fundamental shift in how prospects and customers buy and engage sellers to solve their business problems.
This is less and less and less.
Today upwards of 70+% of solution-making processes are completed internally before engaging a seller, and many purchasers want to avoid dealing with sellers at all.
The challenging paradox with a “DIY” approach to solving business problems is that many purchasing journey processes are not designed or equipped to purchase the necessary solutions to fix their problems.
This reality is why B2B purchasing cycles require more people and time; purchased solutions often don’t solve; core business problems remain; there are higher levels of “buyer’s regret”; and decisions made to make no decision.
The Purchasing Journey Can Be A Sh*t Show: Buyers need Sellers.
The challenge in this rapidly evolving purchasing environment is to be relevant and required by prospects. To thrive, sellers must evolve and adapt their marketing-selling strategies, tactics and approaches. Sellers need to adapt and connect with prospects where they are through problem empathy and understanding.
Help prospects buy the solutions they need to solve the problems they have.
To achieve sustainable success in this new, ever-evolving purchasing landscape new thinking, approaches, strategies and tactics must be brought to bear.
Our mission is to evolve stale, decades-old, company-centric marketing and selling approaches from which purchasers and buyer communities are rapidly disengaging.
Discover new customer-centric approaches and ideas to elevate your market-facing strategies and tactics that achieve sustainable revenue growth and deliver deep customer value.
1-on-1 and Group
Elevate and Evolve Your Marketing-Selling
Revenue Creation Modelling
Customer-Problem Centricity: Your Catalyst to Differentiation & Sustainable Growth
Empathy as a Strategic Imperative
Buy-Sell and Sell-Buy
Our services are focused on helping you win business from the prospect’s side of the table.
Our dynamic and engaging programs leverage collaboration, foster knowledge transfer and focus on delivering new ideas that lead to growth.
We aim to enable people to learn, develop and master critical Marketing-Selling skills that empower them to achieve outstanding results and realize their goals and aspirations.
Three core modules:
Marketing With Empathy
Selling With Empathy
Leading With Empathy
The Inner Game
The Outer Game
Start With The Customer Problems You Solve
Product Flows From Problem
Problem Centricity: Start With “What”
Problem-Centric Discovery: Stop Needing Needs
The Four Quadrants provides a strong framework to move from being unknowingly incompetent to mastery in a skill or topic.
We work with you to create marketing-selling programs that develop skills and capabilities that deliver results and effective change.
Our mission focus is customer and revenue creation, expansion and retention.
The collaborative program we engage your people with will elevate and evolve their performance and your business results.
Focusing on collaborative learning, our programs provide practical, real-world learning experiences that equip participants with the skills, knowledge and confidence they need to make a meaningful impact in their lives and careers.
Whether people or processes, talent needs development to progress, achieve its full potential, and deliver consistent results.
Our focus is developing people and processes with capabilities and capacities that enable your organization to engage deeper, build and deliver customer value, achieve its top and bottom lines, reach its true market potential and realize your vision.
Revenue Operations (RevOps)
Marketing & Selling
URL & Digital Presence: It’s Not About You – Help Prospects Buy
Buy-Sell & Sell-Buy
Revenue Enablement Marketing Mixes
Marketing for Sellers
Selling for Marketers
Selling Process Assessment and Analysis
Let us help elevate and evolve your marketing, selling and overall business.
We have the depth of knowledge, experience, tools and techniques to add a new dimension to your market-facing actions, initiatives and business goals.
Our mission is to make your business vision a reality.
Let MarSell be your change architect in creating sustainable successes that lead to achieving your vision.
Hello and welcome to MarSell Services.
With over 35 years of diverse marketing and selling experience, I’ve been involved in thousands of selling situations, managed and trained hundreds of successful selling professionals and delivered millions of dollars in revenue.
Since my early days in professional marketing-selling, I’ve learned much about building markets, creating customers, driving market growth and achieving top and bottom-line results. And I’ve learned a lot, often painfully, about what doesn’t work and what motivates prospects to buy (or not).
In starting MarSell Services, my mission is to integrate, align and evolve often conflicting marketing and selling beyond still dominant 20th-century approaches. A primary goal is to provide customer-problem centric focused thinking and methods for creating, expanding and retaining customers and revenues.
Thank you for coming by, and we look forward to connecting and working with you to bring a new dimension of market engagement and success into your business.
Reach out to us below, and we’ll connect to talk about your business.
Cheers, Jamie Ball, Founder.